Cannibal is a Coast-based rapper who started off as part of the Ukoo Flani Mau Mau crew, some of the country's pioneers of hip hop music. He later went on to cement his status in the music industry with a number of hits done with fellow Ukoo Flani member, Sharama. Cannibal recently signed a deal with M-Tech.
The clip was produced by Boomba Video and directed by Thome. Story-wise, the video is plain without an obvious plot, mostly shot in one location. There's a few models in some of the shots and even an appearance by Sharama.