That Day the Kenyan Fashion and Entertainment Industry Changed Forever #DesignYourDestiny
It is in every person’s mind to make something of themselves, to have a thriving career or talent and amass a lot of wealth and fame in the process and not to talk about the million selfies with the various Kenyan celebrities.
If your talent in this case is fashion, then we might just have a solution for you or rather Equity might have. Through the Vijana na Equity initiative: an online, nationwide talent search that invites artistes to showcase their unique abilities as they are determined to switch up your life and take you to places you’ve never been for. And it’s pretty simple;
The first step will involve logging in here>>>>Vijana na Equity and making your submission; please make sure to hurry up as the deadline for the submissions closes on the 15th of this month. From there you can sit and relax, fingers crossed if I might add.
From the 22nd, these submissions will go through a panel of judges where 40 contestants will be selected from the bunch. And you won’t believe who is making the selections. I’m talking the likes of Linda Muriithi; former Capital FM presenter and now Managing Director In The Bag, a company that organized two editions of a Fashion Week in Ethiopia-the hub of Africa Fashion Week. Basically she’s the epitome of fashion in East Africa if not the whole of Africa. There is also Franklin Saiyalel who is simply the leading male fashion blogger in the country. He keeps tabs on the latest International fashion trends and updates you through his various social media platforms. And there are not alone, other well acclaimed fashionistas will be in the lineup.
Once they make their selections, then you’ll be subjected to public voting which will last for 7 days. Yes, your designs will be put out there for everyone to sample and you can be lest assured it’s only moving forward from there henceforth. Even if you don’t get selected, someone will obviously notice giving you the perfect platform to start your own fashion line.
From the 12-14 of January 2015, the selected group will go through rigorous training before the ultimate winner is crowned and trust me you want to be that person. Apart from being the subject of discussion by the media and of course paparazzi’s crumbling to take photos of you, you’ll also get trained for free on financial management by Equity who we all know are the financial experts. This is important for the management of the business empire you’ll be scheduled to establish.
And that is not all. There will also be a fully paid trip to showcase your selection at the Hub of Africa Fashion week in Ethiopia among a myriad of other great prizes.
Now tell me whether that isn’t a dream come true and destiny fulfilled?
