Edward Carey Kwach: A Radio Icon Whose Voice and Honesty Shaped Kenyan Broadcasting

Edward Carey Kwach was a celebrated Kenyan radio personality, media executive, and voice-over artist whose unmistakable voice and magnetic on-air presence made him one of the most respected names in Kenyan broadcasting.

With a media career spanning over two decades, Kwach made his mark on top stations including Capital FM, Homeboyz Radio, Kiss FM, Nation FM, Urban Radio, and Spice FM. He earned a loyal following for his commanding delivery, impeccable music curation, and candid reflections on fame, growth, and personal struggles.

Early Life and Education

Born in 1981, Edward Kwach grew up in a household deeply rooted in the legal world. His father, Justice Richard Kwach, was a prominent judge known for his involvement in landmark legal cases. Following in his father’s footsteps, Kwach initially pursued legal studies, but his true calling lay elsewhere.

His journey into the media world began early—at just 14, he appeared in a Coca-Cola marketing campaign, hinting at his future in the spotlight. While he never fully practiced law, his legal training proved valuable throughout his media career, particularly in contract negotiations and corporate leadership.

Kwach’s Radio Journey

Edward Kwach entered the radio scene in the early 2000s and quickly became a household name across Kenya and beyond. He established himself as a powerhouse behind the mic, known for his insightful commentary and razor-sharp wit.

• Capital FM, Homeboyz Radio, Kiss FM, EA FM: Kwach made his name as a dynamic presenter whose energy and authenticity captivated audiences across major stations.

• Nation FM (2010–2014): As a senior presenter, Kwach expanded his role to include marketing, sales, and training, deepening his impact in the media landscape.

• Urban Radio, Kisumu (2014–2016): Taking on leadership roles, Kwach served as Director of Corporate Affairs and Programs Controller while co-hosting the morning show with Chris Okinda and Brian Oduor.

• East Africa Radio, Tanzania: His voice resonated across the region, further solidifying his status as one of East Africa’s most recognizable broadcasters.

In 2016, he founded Stredman Group, a media and marketing agency offering PR, event production, and media buying services. He remained at its helm until his passing in 2025.

Personal Life

Kwach was engaged to Dee Muigai, a former model and entrepreneur, in 2014. Those who knew him described him as introspective and passionate about music, often using his platform to speak openly about mental health and the price of fame.

Candid About His Struggles

Despite his fame, Kwach was open about the challenges he faced. In a widely circulated letter to his younger self published in 2021, he acknowledged that alcohol abuse and a sense of entitlement cost him jobs and opportunities.

“You will be doing daft things. Daft things involving alcohol and hubris. Don’t. You will lose your job and you will regret it.”

He also encountered legal issues over the years, often chalked up to personal struggles and clashes with authority. But through every setback, Kwach found a way to bounce back—earning respect for his honesty and resilience.

Legacy and Final Days

Edward Kwach died on April 28, 2025, while undergoing treatment for meningitis. The announcement was made by family spokesperson Michael Okwiri, who described him as a cherished son and brother.

His cousin, Hot 96 FM presenter Nick Odhiambo, paid tribute:

“When he entered radio in the 90s, it made my dream of joining the field feel more attainable. We enjoyed a friendly rivalry… I will continue to keep that dream alive.”

Kwach’s contribution to Kenyan radio is enduring. He inspired generations of broadcasters, shaped musical tastes across the nation, and brought vulnerability, humour, and wisdom to the airwaves. He will be remembered for his iconic voice, unflinching honesty, and the legacy of a life lived out loud.