How the Internet Has Revolutionised the Kenyan Music Scene and Why Online Shopping is The Answer We’ve Been Searching For

How the world has changed over the years. Now in the comfort of your living room, you can download an album from your favorite Kenyan artists, tweet them how you liked it, open another tab in your device and order food from your favourite restaurant and while you enjoy it, search for what gift to get your girlfriend just before valentines gets here.

Easy and convenient as opposed to past years where even getting one song from your favourite artist was a tedious task; harder than getting your favourite celebrity to tweet you back; such ungrateful people.

However putting that aside, one thing we have to admit is that Kenya has really made tremendous steps in revolutionizing shopping in Kenya. According to a 2013 report by McKinsey Global Institute, mobile phone has revolutionized the way individuals interact and the way SMEs operate in Africa. Kenya records over 30 million mobile internet subscribers (statistics released by the Communications Commission of Kenya in 2013).

Such huge numbers coupled up with an ever expanding middle class who are more than willing to savour the good things life has to offer, you need innovative and expansive ways of ensuring that this good things get to them; like the new song by Khaligraph, have you listened to it? That’s when the internet comes in which in turn harbours useful avenues like Kaymu, OLX, Pigiame, Jumia and many others.

This is an online marketplace that brings together buyers and sellers from all over the country in the same platform. Not only is it convenient but also a safe platform on which to conduct business while giving great deals on price as well as business advice to its listed sellers. And with over 2000 sellers and counting, you can only imagine the impact this platform can provide.

As Kaymu’s Managing Director, Aleeda Fazal notes, “eCommerce platforms like Kaymu offer a convenient and inclusive shopping experience for Africa’s growing middle class and through this, facilitate the growth of small businesses across the country. “

And having experienced the benefits of online shopping, I would advocate you also join me and be part of the awakening.