Citizen’s Radio Producer Selflessly Defends Mzazi Willy Tuva And Other Bigwigs Accused Of Demanding Sex & Money For Airplay
Yesterday an upcoming artiste by the name Blaqy took a shot at the musical bigwigs accusing them of demanding Sex & Money from artistes for Airplay. A radio producer known as Michael Roalin came in to defend of his colleague Mzazi and other musical big shots.
This is what he said:
I am an accomplished radio producer working for Royal Media Services and to be honest one cannot bribe a presenter to receive airplay. Personally I produce Mambo Mseto and each time Tuva receives a new song he forwards it to me for vetting. I have personally called up artistes to advise them on how to achieve good quality for broadcast, others have even asked me to name a price for airplay and my response is, for how long will you keep on paying to get airplay yet you complain of hustling.Let’s do the math, Royal Media has over ten stations, we add 1fm, Ghetto radio, Milele fm, Radio Jambo, Capital fm, Qfm, Kiss 100, Radio Maisha.. tell me even if one decided to pay each presenter 500 bob per show for airplay in total that amount can enable one get a serious studio and do serious stuff. You in Your capacity would u bend so low to be given 500 bob to publicize any individual?? The truth of the matter is now media has its level of discipline, someone who earns over 100k how much would you bribe him for airplay??
Most of these artistes do not have structures for their fans and they distribute their songs poorly, the quality is also wanting, someone brings u his cd labeled using a marker with no background information how does the presenter even introduce him to the audience? If u r a presenter whose show’s playlist is being controlled by someone senior than u, how would you take bribes and influence your senior or a panel of producers who vet music?
With this media craze and the government trying to control content being aired one cannot afford playing sub standard or explicit content and face the sack. We have some decisions that we make on personal level but we can’t blanket all personalities per ce. If I drive a probox one can’t say radio producers drive cheap cars.We have had cases where even our bosses order us to remove certain songs because of their content and quality, what does one do? One can decide to sleep with every woman musician in this industry but for how long will that habit go on? If they really are bribed then these presenters are damn wealthy..it’s very simple, ghafla is a big website…Would it be fair for other upcoming websites to claim that ghafla pays celebrities for interviews so that many people visit the website for content??Kizuri chajiuza, kibaya chajitembeza..Advice them to work smart and make it or MAKE IT!!!
