How Jaguar Made A Few Hundred Thousand This Past Weekend Without Leaving His Chair

Here’s how you upcoming artists can do the same.

So this past weekend, the MCSK awards were held, and it needs to be said that they are not the same as other award shows. Most awards in Kenya are won for the prestige and the fame, and the promise of being able to command higher rates for appearances in the future. But with the MCSK awards, there is money directly involved.

MCSK gives out money to those people who get the most broadcast media airplay, and are therefore owed the most money by radio and TV stations. This means that Jaguar, who bagged the most awards on the night(five), is set for a big share of the millions MCSK give to artists each year.

For upcoming artists who want a share of this lucrative pie, the formula is there for you to see:

– Focus on making a hit song that has ‘anthem’ potential

– Keep the radio and TV presenters close

– Join MCSK as a member

– Collect your royalties at the end of the MCSK fiscal year.