Chiwawa Unveils His Mineral Water Brand

Usually, Kenyan artistes get into safer and obvious ventures like clothing lines and music studios when it comes to diversifying business. Chiwawa has ventured into a business that even giants like the Homeboyz entertainment group failed at. The rapper has introduced a new mineral water brand.

Chiwawa’s Minerva is the newest entrant in the crowded mineral water market. In Greek and Roman mythology, Minerva was the godess of wisdom, and has been associated with water in some of the stories.

Chiwawa broke into the music industry in the mid 2000s after a series of diss tracks directed at Kenyan artistes, the most famous ones being against the members of the hip hop group, Kleptomaniacs. He later went on to become a successful mainstream artiste. The rapper is currently in the middle of a comeback after a break.

I can’t think of any other local artiste who started a mineral water brand. Internationally, the most successful one has to be 50 Cent’s venture with Vitamin Water.