Victoria Rubadiri Sheds Light On The Reality Behind Digital Migration Saga

The digital migration debate seems very far from over because now almost everyone is talking about it. It is one of the biggest media-government sagas to be ever experienced in Kenya in recent times as the fourth estate is torn between moving to digital broadcasting gradually or as the government demands.

While NMG, SG and RMS’s TV stations are still shut down, others like K24 and KBC are enjoying the monopoly, giving Kenyans what they want as and when they wish.

And now NTV’s Victoria Rubadiri has come out to shed some light on the contentious issues behind the saga.

Speaking exclusively to Ghafla Kenya, Victoria has admitted that since the shutdown viewership for the three stations has dropped significantly because they cannot now reach out to all people effectively.

The TV siren has, however, lamented the manner in which the government has handled the whole issue, saying that a lot of propaganda is being put across to portray the three media houses as being opposed to digital migration.

Victoria has said that what they are fighting for is authority to produce and air their own content, something that the government is opposed to.

She says that by allowing Signet and PANG to manage their content, media freedom will be curtailed and that media houses will be restricted on the information they will be relaying to the public.

The lass adds: