Citizen TV Are The Undisputed Television Champions

Citizen is way ahead of the rest of the pack and leaves all the rest scrambling for their scraps.

And how do i know this? Well, i have gotten me mitts on the recently released KARF survey and it’s quite the interesting read. It has shown me just which television channel gives advertisers value for their shilling and adds punch to their marketing drive.

Out the total sample base, Citizen emerged as the popular option for 1,800,203 people in the just concluded 3rd business quarter of the fiscal year. Sound like Greek? Allow your dede to break it down. A financial year is the period when a company runs it’s business and just like the normal calendar, it is divided into 12 months. A financial quarter therefore has 3 months. The first runs from January to March, the second from April to June, the 3rd from July to September and the 4th from October to December.

This is done to allow for a universal accounting period. But while some companies have their year running from January to December, others run from June all year round for 12 months. But i9n this case, that is irrelevant.

So from the 2nd to the 3rd quarter, Citizen was the clear favourite garnering 1.8 million sets of eye balls. So advertisers, there you have it! For two quarters back to back, Citizen has eigned supreme!