Daddy Owen Becomes New Airtel Ambassador in Multi-Million Deal
Airtel Kenya has named gospel musician, Daddy Owen as their new Brand Ambassador in a multi-million shilling deal that will include countrywide tours and collabos with artists from other African countries. Daddy Owen, currently riding on the popularity of his latest release Mbona, signed the contract with D**k Omondi, Airtel Kenya’s Head of Corporate Communications, at a press briefing on Tuesday.
Airtel has committed to facilitate several of Daddy Owen’s music ventures as he endorses products and services by the mobile giant. Owen was happy that the deal would allow him to spread his music even further around the country and reach a wider audience. “I am passionate about creating a positive change in our communities, and I believe that my partnership with Airtel will go a long way in touching the hearts and lives of Kenyans,” he said.
Daddy Owen further hopes to use the opportunity to continue his work on highlighting the plight of the disabled and the poor. D**k Omondi clarified that the deal is similar to the One 8 campaign where R. Kelly hooked with artistes from around Africa to record the single, Hands Across The World. Unnamed artistes from other African countries will collaborate with Daddy Owen and release a track. Confirmations on who the other artistes are is expected soon.