Eric Wainaina’s Music To Be Distributed in Nigeria
Eric Wainaina recently got signed to Mtech adding him to the roster along with big Kenyan and Nigerian artists.
Eric Wainaina’s music will now be available on Safaricom’s Skiza Tunes and other mobile platforms across Africa thanks to a deal signed with Mobile Value added services and content provider MTECH East Africa.
This is the first time Afro fusion music becomes available for download as a CBRT (Caller Ringback Tone) in Kenya. It is also the first time Eric Wainaina has partnered with a content provider to have his music distributed via mobile networks and MTECH’s online distribution platform simukreki.com.
The deal will see Africa’s ace video director/producer Clarence Peters shoot Eric Wainaina’s videos for songs in his latest album “Love and Protest”. According Mtech’s Head of Content and Music Shiro Mwendwa “Afro Fusion music has come of age in the continent and it is time the talents emanating from this genre get showcased on a wider scale”
“This will also be a great opportunity for Kenyans wherever they are to access Eric’s Music which we will soon make available across mobile networks allover Africa” she adds.
This means Eric’s music will now be available for mobile and online downloads in other African countries such as Uganda, Tanzania, Zambia and Nigeria where MTECH operates. The “Nchi Ya Kitu Kidogo” singer joins other industry heavyweights from Kenya such as P Unit, Kidum , Wyre and Jimmy Gait who are signed to MTECH East Africa. In Africa he joins Nigeria’s P Square , Mr Flavour , 2 Face Idibia, Bracket , Tiwa Savage and Naeto C whose music is also distributed by MTECH.
Read about Eric Wainaina’s recent appointment as a UNEP Goodwill Ambassador here.