MTech Offers DJ Cleo A Deal

Avant Garde PR held a press conference at Under The Radar restaurant to formally present South African artiste, DJ Cleo to the media. There was a light moment during the Q&A session when the artiste got offered a deal by MTech and was even welcomed into the communications house before he even agreed, let alone sign the documents.

A representative from MTech was at the event and he tried wooing DJ Cleo into signing a marketing deal with the company. “We’re really looking forward to working with you and we would love it if you’d join us. We are already working with Camp Mulla, and we want you, too. Maybe we could talk about it.” As Cleo was still thinking about what to say, the rep added, “Welcome to MTech. We look forward to working with you” sending the room into fits of laughter.

In a past interview with a local magazine, MTech CEO, Ikechukwu Anoke spoke about their interest in breaking into the South African market. “The company’s strategy is to develop and monetise talent. We’re putting in money now and promoting the talent we’ve signed to another level.” he said. In the same interview, he also said that they are getting ready to launch South African artistes that they had already signed into the African market.