Rural Artists Set To Laugh Their Way To The Banks With This Bag Of Goodies

For some time now the bigger portion of the Music Copyright Society of Kenya Royalties cake has been enjoyed by urban based artists and those with a national appeal. Well ‘mashinani’ artists are about to get their footing and share of goodies in a big way.

MCSK CEO Maurice Okoth has been engaged lately and has signed agreements with radio stations nationwide among them in Coast- Pilipilifm, Sheik Fm; Eastern- Mangelete Fm, Mugambo, Wikwatyo Fm; Western-Nyota radio, Radio Mambo, Radio  Sahara; Rift valley- Jesus is Lord, Hero fm, Sayare Fm, Fish Fm, Christco Fm, Radio Injili; Nyanza- Namlolwe, Radio Sunset, Gulf radio.

This is in part of a strategy involving MCSK partnering with the regional based radio and television stations in promotion of the regional based artistes. Fears of this affecting any artist negatively have been allayed by MCSK who say the focus will still be as normal on the main stream radio and television distributions and artistes and this strategy will not prejudice any of the artists. It simply is an expansion of the pool of artistes.

Either way the biggest beneficiary is the rural artist who can now have a first taste of royalty.