TV and Radio be warned! Blogs are Slowly Taking over Proclaims Popular Blogger #BlogAwardsKe

Traditional media outlets radio and TV be warned, blogs are slowly taking over. This is the message popular blogger Magunga Williams, creative writer and proprietor of the Real G Inc the blog wished to dispense in a recent interview. (Vote for him in the upcoming BAKE Awards by the way)

Is there a reason for these outlets to fidget even after such declarations? I believe so as the internet is slowly taking over and I say this confidence backing it up by a recent report by Google which claimed more people were spending their time online instead of watching TV.

Bearing this in mind, what does it spell for advertisers and co-operates in general? Probably a new market for their products and Airtel is among the first pioneers to start tapping into this new field. All this is backed up by the fact that it believes in recognizing and empowering the potential of the youth.

Kenyan bloggers for example have the power to change lives through different areas of blogging and social media which has in turn contributed to enhancing knowledge and innovation in Kenya.

But Airtel is only one corporate among many found in Kenya. Are the rest doing enough? Magunga Williams elaborates more: